前任世界足坛巨星，现任英伦时尚风标，左拥事业江山，右揽俏辣娇妻，何人？天上地下只此一人的大卫·贝克汉姆是也。他是上天的宠儿，世界的焦点，无论去到何处，永远是镜头不由追随的对象。这次也不例外，作为Biotherm碧欧泉的全球形象大使，大卫·贝克汉姆降临魔都，在这座位于时尚最前沿的奢华之城，举办一场盛大的独家新闻发布会。

When it comes to skincare, Beckham trusts in Biotherm. Introducing the new video for Biotherm Homme Force Supreme, the campaign celebrates the legendary sportsman’s life story as told through his extraordinary body of ink. Discover what represent the eagle, the ship, the drawings, and 99 tattoos; after all, as Beckham states, “The story of my life is written on my skin, but don’t expect to read it on my face”.

贝克汉姆钟情Biotherm碧欧泉，信赖其在护肤领域的专业。本次Biotherm碧欧泉男士滋养紧致系列宣传便以这位传世足球巨星为焦点，通过他身上与众不同的纹身印记来讲述他这一世的安然与辉煌，平淡与璀璨，鹰之纹，船之印，肃穆的图案及意义非凡的99字样，都是这个男人不平凡的一生的印刻。不过，就像贝克汉姆所说：这是对于生活的记录，不用遭受岁月的刀刻。

Simple, elegant, and sharable, the event mixed lifestyle, beauty and entertainment to celebrate the partnership between Biotherm Homme, David Beckham and the full range of Force Supreme products. The press conference included interviews with some of China’s biggest media titles, and incorporated animated interactivities for guests and media partners to try the efficiency of products, detox with the help of a healthy juice bar, and a tattoo corner to write the story of your life with customized, washable designs.

简约、雅致、互动分享，本次活动集生活、丽人与娱乐三元一体，庆祝Biotherm碧欧泉、大卫·贝克汉姆及男士滋养紧致全系列间最为契合的伙伴关系。本次新闻发布邀请到了国内顶尖媒体进行报道，并为贵宾和媒体伙伴精心准备互动环节，让大家亲身感受男士滋养紧致全系列的卓然功效，此外，现场还设置了一个健康果汁吧，让大家畅享自然蔬果的天然排毒，以及一个纹身区，用可洗材料，在你身上描绘你的独家记忆。

What can we take away from this experience? Biotherm Homme Force Supreme is a definite option for men who seek daily facial skincare. The story of your life can be written on your body, but remember, it doesn’t necessarily have to show on your face. 

我们从中能带走什么呢？Biotherm碧欧泉的男士滋养紧致系列绝对是男士日常面部护理的不二之选。你的故事可以通过身体的痕迹来诉说，但记得，不一定要刻画在脸上。Thank you for following us, see you next time!

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